Link Alliances to Strategy

Strategy is the starting point. Alliances must support the strategy in coordination with all other elements of the operating model. Executives craft a robust operating model by making build-acquire-ally choices. Effective strategic linking requires a sophisticated understanding of the potential roles for alliances, and the pitfalls of each. Leading firms focus on a small number of well-suited alliance types. This allows them to structure their operating model and develop their people to support those alliances.

True North’s Senior Advisers bring deep, hands-on understanding of alliances ranging from global joint ventures to small academic collaborations. We work with our clients to shape business models that capitalize on external capabilities in a sustainable fashion. As strategists, we help clients to capitalize on alliances as part of the integrated whole, rather than as one-off opportunities. This ensures clear direction, and maximizes the likelihood of success.